For Blondes Only
Tap It!
By Casey Kettleson
in Fashion Features
on March 17, 2010
Calling all fair-haired maidens: Tomorrow, John Frieda kicks off his Blonde VIP Program with an exclusive Natasha Bedingfield concert at the Highline Ballroom in NYC. Guess blondes really do have all the fun.
John Frieda's Blonde VIP Program begins this month in New York City with a private performance by Grammy-nominated singer-songwriter Natasha Bedingfield. Open exclusively to blondes, the event offers fair-haired girls the royal treatment, from makeovers at hair stations to complimentary food and beverages—all set to the music of Natasha Bedingfield, which is appropriate since the signer is blond, and because her hit song Unwritten has been used as The Hills title song and also (and ironically) in a Pantene commercial.
The John Frieda® team is inviting blondes all over the nation to audition to win the chance to perform onstage with Natasha at a concert on her tour by uploading a video to YouTube. Natasha will judge submissions and help choose the winner, who will receive a makeover courtesy of the John Frieda® brand and renowned celebrity stylist Harry Josh before appearing onstage with Natasha during her concert tour.
WHEN: March 18, 2010
11:00am-2:00pm Complimentary Hair Styling *Open to the public
6:00pm-9:00pm Natasha Bedingfield Concert *Ticket holders only – visit www.forblondesonly.com or call 732.887.7214 to reserve your spot
WHERE: Highline Ballroom (431 W. 16th Street, NYC)
What's that? You say you're not a blond? Lighten those locks at home with John Frieda's Sheer Blonde collection, which I've used and actually works rather well.
Are you planning on lightening up your hair this spring?