Wed-a-porter

Feature Article in Shopping by Casey Kettleson / February 8, 2010
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Pictured here

  1. Lily Wedding Gown by Vivienne Westwood Gold Label
The web's most beloved designer retail site, Net-a-porter, is going bridal. After all, if there's one day you're going to splurge on, it had better be your wedding day.

Launching on February 16, 2010, Net-a-porter's Bridal Boutique will offer up a fashion-forward collection of gowns from designers including Lanvin, Valentino and Giambattista Valli for your big day.

Expected to retail from a couple of hundred dollars to upward of $12,000, the gowns have been hand-selected for modern brides with schedules typically busier than most. Shop, try, buy all in one day from the online site will be entirely possible for those living in Manhattan or London. Brides can also turn to Net-a-porter as a one-stop-shop what with their ongoing selection of honeymoon-worthy lingerie, footwear, jewelry and resort wear.

The site will offer their popular fashion advisor services 24/7 to the brides-to-be and the same fast shipping we already know and love. But don't go looking for Net-a-porter's standard black box. No, no. We're talking bridal people and Net-a-porter is wrapping things up in white, giving you a bit of tradition even in the digital age.

Would (or did) you go more traditional for your wedding day or would you want a designer piece instead?

http://www.net-a-porter.com/C...

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